Serenity Wellness – Your Sarasota CBD & More Store was recently founded by Joy Nichole after finding out the great benefits of CBD products personally. Her son suffered from ADHD and as an alternative method of medication, Joy tried CBD and experienced results in her own home. She then made it her mission to try and use what she learned to help others.

With their new location in Sarasota secured, Serenity reached out to Webtivity for professional, WordPress design. Serenity wanted to have the clean look of a wellness website. The cool tones in their logo were brought to life while achieving mobile first design as recommended by major search engines. Secured with SSL, this new website reflects the professionalism and vibe of the Serenity Wellness brand.

About Serenity Wellness

Serenity Wellness is located in downtown Sarasota on Main Street and is open in-store Monday through Saturday. Their online shop is always open! With four main categories, Energy, Sleep, Calm, and Relief, Serenity brings quality, affordable health and wellness products to their customer. All made from CBD-rich hemp.

Christmas is coming! Don’t forget to check out the holiday deals going on now at Serenity! Visit their store or website to see these hot deals!

About Webtivity Marketing & Design:

Webtivity Marketing & Design, a Bradenton & St. Petersburg based company, serves clients throughout the U.S. and other parts of the world. Webtivity provides website design/development and cross-media marketing services, including search engine optimization, pay-per-click, social media, email marketing, and branding/identity services. Using a consultative approach, Webtivity works with clients to develop an effective marketing strategy based on their business, customers, competition, and budget.  For more information, please visit www.webtivitydesigns.com.

Webtivity Marketing & Design – Contact

Tim Seward, Business Development Director

Phone: 941-753-7574 x107

Serenity Wellness – Contact

https://www.serenitywellnessfl.com/contact-us/

Phone: (941) 281-2264

1459 Main St
Sarasota, FL 34236

The post WEBTIVITY LAUNCHES NEW WEBSITE FOR SERENITY WELLNESS! appeared first on Webtivity Marketing & Design.

Dr. Jaime Gonzalez and his wife Susan Blake Gonzalez were the original owners of Bear Creek Veterinary Alternatives. Switching gears and with the same mission of bringing holistic healing with a shamanic approach to animal companions, Red Fox Institute was born. With a revitalized and rejuvenated calling, while offering online consultation, the need for a professionally designed, cohesive website arose. Webtivity simply answered the call.

Living in the age of coronavirus, Zoom virtual meetings have become as normal as face-to-face meetings used to be. With that in mind, Red Fox Institute utilizes Zoom as a constant in their consultations with clients and their companions. WordPress mobile first design, PayPal integration, and Zoom meetings make Red Fox Institute’s website cutting edge and on the forefront of today’s internet technology.

About Red Fox Institute

Family owned and operated by Rev. Dr. Jaime Gonzalez DVM, CVA, MVZ, Suzan Blake-Gonzalez, and son, Jamie R. Gonzalez, Red Fox Institute was just recently founded in Sarasota, FL. Passion and love for their community and its animal companions power their practice with purpose and fulfillment.

In tandem with their practice comes their non-profit, The Red Fox Foundation, Inc. Helping animals is sometimes lost, especially during this human pandemic.  This foundation works to preserve a balance in nature for all animals. Stay tuned for ways that you can help this noble mission.

About Webtivity Marketing & Design

Webtivity Marketing & Design, a Bradenton & St. Petersburg based company, serves clients throughout the U.S. and other parts of the world. Webtivity provides website design/development and cross-media marketing services, including search engine optimization, pay-per-click, social media, email marketing, and branding/identity services. Using a consultative approach, Webtivity works with clients to develop an effective marketing strategy based on their business, customers, competition, and budget.  For more information, please visit www.webtivitydesigns.com.

Webtivity Marketing & Design – Contact

Tim Seward, Business Development Director

Phone: 941-753-7574 x107

Red Fox Institute – Contact

Rev. Dr. Jaime Gonzalez DVM, CVA, MVZ

Suzan Blake-Gonzalez

Jamie R. Gonzalez

Phone:  (941) 312-6825

The post WEBTIVITY LAUNCHES NEW WEBSITE FOR RED FOX INSTITUTE appeared first on Webtivity Marketing & Design.

It’s the time of year when we usually all gather around a table with our family and friends to celebrate what we’re most thankful. While a lot of us will still be spending time with the immediate family, some of us may have to sacrifice in terms of the number of people we have around the dinner table.

It’s not all doom and gloom. With social media and technology in our everyday lives, it’s easier than ever to include the whole family and family friends that usually joins us around the turkey. With video calls like FaceTime, Facebook Messenger, and Zoom, it is possible to see Grandma and the grandkids as we enjoy our holiday meal and give thanks.

Here are some helpful tips on how to stay safe during a funky year’s Turkey Day:

Sanitize!

With the kitchen being the chef-of-the-day’s safe zone, squeezing into the sink may be quite the task. Consider scattering bottles of hand sanitizer around the house for your immediate family members.

Designated tablet/computer person

While meeting with family virtually, there’s potential for many different hands all over the same device. Let’s be smart about how we bring virtual dinner guests to the table by designating one person to operate video calls. This practice should also be considered when sharing a bottle of wine or pitcher of iced tea.

Fewer guests

This is the one we’re all dreading, but desperate times call for desperate measures. Sure, we want all the usual guests over for the holiday, but is the family’s health really worth it? Consider reducing the number of people around the table to keep some wiggle room between each other. Maybe put the kids’ table in an adjoining room.

It’s a strange year with sacrifices to be made by all of us. But with vaccines on the horizon, hopefully we’re on our way to Thanksgiving as we remember it. And the efforts we make this year could help ensure that everyone we love is healthy enough to join us for the next one.

We wish all of our loyal customers, family, and friends a safe and healthy Thanksgiving!

The post Happy Thanksgiving from Webtivity Marketing & Design appeared first on Webtivity Marketing & Design.

Website hosting & domain name renewal scams

There are numerous website hosting and domain name renewal scams or deceptive advertisings circulating today. We were even recently target with this “invoice” only to discover it was a deceptive way to try to host our website. We host our own website along with about 99% of our clients’ websites so knew this was not right. Unfortunately, we have had clients lose money thinking they were paying for their website hosting and/or domain name renewal based on similar mailings. One client that managed their own domain name and lost it through a scam. By the time we were notified it was too late. They had to get a new domain name losing all that search engine optimization power behind their original domain.

All of these scams or deceptions are about the money. Some just take your money and you get absolutely nothing. No website hosting, no domain name renewal just less money in the bank. These companies tend to disappear quickly. Others do deliver on there promise but now they control your website and domain name. Can you trust them? Unfortunately, they may not provide the service that you were accustomed. Worse if you try to leave they hold your website and domain name hostage to try to force you to stay. Yet others target popular domain names to hijack and resell at a high price either back to you or someone else.

What can you do?

Thoroughly read the notice you received. While this one looks like an invoice, further down it does say it is a solicitation not a bill. If it’s not a bill, then why make it look like one? They do it with the hopes that you don’t realize it is just a solicitation and pay it. If you have an accounts payable department, it may slip through.

If you are still not sure, contact your website provider. Here at Webtivity Marketing & Designs offer website hosting, website support, and domain name management.  99% of our clients would receive invoices for these services directly from us. If you are part of the 1% that only receives support, we know where website is hosted and domain name managed. Scan or take a picture of the notice and send it to us. We are more than happy to determine if it is legitimate.

The post Beware of Website Hosting & Domain Billing Scams appeared first on Webtivity Marketing & Design.

After:

Before:

A&Z Innovations is a newer company that specializes in sanitization or cleaning products. With their own line, GienX, A&Z has established itself as a player in the hand sanitizing field. But their website didn’t exactly match the cohesive branding they were going for. Utilizing Shopify, a crisp, clean design was a little hard to make come alive. So, with the help of a web design and digital marketing company like Webtivity, a new site was created with the professional look and feel to match A&Z’s products.

This new WordPress website is designed using mobile first design techniques as recommended by search engines like Google. It showcases their products and utilizes WooCommerce (the largest e-commerce platform used in WordPress websites) for their shopping cart.  Combining professional web design, new technology, and digital marketing techniques, A&Z’s new website is already climbing the ladder in search engine results.

Switching platforms is certainly a learning curve, but the owners of A&Z Innovations have stepped up to the plate. And with their ongoing SEO campaign with Webtivity, more customers are driven to the website, increasing traffic and overall product sales. Not to mention, it’s a beauty!

About A&Z Innovations

Based out of Florida and specializing in hand sanitizer, A&Z Innovations carries its own line – GienX. Sold in 8 oz. containers or a full gallon jug, their products are reasonably priced. Along side these products are microfiber towels, both blue and white.

Recently partnering with Ultima, A&Z now carries car cleaning and polishing products. From acrylic waterless car wash, to polish and tire & trim guard, A&Z is expanding its inventory of products to share with their customers. Not just are they worried about the cleanliness of your hands, but now they’ve got your vehicle covered too!

About Webtivity Marketing & Design:

Webtivity Marketing & Design, a Bradenton & St. Petersburg based company, serves clients throughout the U.S. and other parts of the world. Webtivity provides website design/development and cross-media marketing services, including search engine optimization, pay-per-click, social media, email marketing, and branding/identity services. Using a consultative approach, Webtivity works with clients to develop an effective marketing strategy based on their business, customers, competition, and budget.  For more information, please visit www.webtivitydesigns.com.

Webtivity Marketing & Design – Contact

Tim Seward, Business Development Director

Phone: 941-753-7574 x107

A&Z Innovations – Contact

Juan Lozano and Nanacy Hernandez, Owners

Phone:  (941) 243-9515

The post WEBTIVITY LAUNCHES NEW WEBSITE FOR A&Z INNOVATIONS! appeared first on Webtivity Marketing & Design.

We know we open an internet search page, type in what we’re looking for, and hope we get what we’re looking for. But what is actually going on? Many consumers don’t actually know how search engines work. And even more just click on the first thing that pops up, which is usually an ad.

When you type a query into a search engine, all relevant pages are identified and given to you in a set of search engine results. This relevant data is driven by more than what you just typed in, other information is used such as:

• Your location
• Language
• Previous search engine history
• Which type of device is being used (mobile, desktop)

The websites that are being returned to you are also determined by Google algorithms which can be made up by all kinds of different factors. These factors can include:

• The relevant keywords or phrases used on a page of a website that could be included in your search.
• The intended search, yes, Google usually knows what you intended to search for.
• What’s new; Google is always looking for freshness. What’s the latest movie, or what’s the latest release on Netflix. Google knows those types of searches matter, so they will rank higher.
• Search engines also reward high quality content. They’re looking for experts in the field, and other things like content that can be trusted. This can come in the form of quality backlinks and how well the site is optimized.
• Websites that rank higher are also websites that are usable. They need to be speedy, mobile friendly, and they will typically be located in close proximity to you. They’re not going to send you halfway around the world to a pizza place.

How search engines work should matter to you, because you’re trying to reach consumers and rank higher on search engine results pages. You need to be creating content for users, not search engines like Google or Bing, because ultimately, users drive exactly how search engines work!

The post How Exactly Do Search Engines Work? appeared first on Webtivity Marketing & Design.